It is far from a secret that a person who has reached a certain level of income strives, first of all, to change his home. For the better, of course. So that it was pleasant and that relatives, friends and acquaintances could make sure that he is no longer “not the same as before”.
One of the first steps along this path, as a rule, is to buy furniture. And since, to date, the topic of environmental friendliness, purity has become dominant in society, furniture manufacturers are trying to keep up and use the best materials in this regard to the production of furniture.
Quite often in the production of furniture, chipboard is used. But this material is different in characteristics for different manufacturers. Therefore, serious manufacturers use Kastamonu chipboard. Naturally, the question arises: why? The answer is no less natural and logical – the material is easily processed, does not contain harmful impurities, does not lose its qualities during the time, resistant to temperature fluctuations. Yes, there are materials cheaper than this. But applying them is to risk their reputation.
Do not forget that the furniture is next to people a significant part of their lives, we can say that most of the day people are next to tables, cabinets, sideboards, sleep, rest, take food, just talk. And if there is some kind of flaw in the furniture, sooner or later, but he will “get out”! And then what? How to explain to a person that his problems are a consequence of consumer savings? No, it is possible to say this, but a number of a person who paid money for furniture will agree with this logic. Someone simply will not understand, and someone will go to court. And then the savings will result in?
Competition in the furniture market today is very high. There are many domestic manufacturers, there are foreign. Everyone has their own perception of what needs to be done in order to persuade the customer’s choice in their favor. Someone lies on advertising, someone on external effects, someone seeks to save on what is possible to conquer the consumer with low prices. It seems to someone that you need to use the most modern equipment, and someone is sure that the old technologies have not yet outlived themselves. However, in order not to get lost in this ocean, it is worth remembering one immutable thing – the consumer is always right. No matter how high his demands seem. And if he wants to have the best furniture in his house, then he needs to give him this furniture! Even if you have to work more for this. Because then he will want more!